Volume 05

1Casa News from Spain - No. 5
Alora is one of the most ancient towns in the province. Steep streets lined with lemon trees lead you to many interesting places - "The Church of Encarnacion, Sta. Brig hermit and the "Flores Convent" are just a few.  
The "Cruz del Humilladero" near Flores Convent commemorates the handing over of the keys to Alora by the last Arabic mayor to the Catholic Kings in 1484.
The old part of the city is at the foot of the castle, from which there is a wonderful view.
The village is just north east of Malaga, less than 30 minutes from Malaga Airport. It lies in the centre of the Guadalhorce basin, on the banks of the Guadalhorce River which provides water for agriculture all year round. Alora is 194m above sea level. The rugged beauty of rural Andalucia becomes apparent here. 
Property prices are lower too, the contrast between coast and country is severe, and the hustle and bustle of the coast in summer gives way to the slower, more relaxed tranquil way of life in Alora. Old men astride their donkeys and mules pulling a plough are still very prevalent. The area is also renowned for the atmosphere and quality of its eating places whether having tapas in a bar, eating traditional Spanish food in a Venta or dining at Casa Abilio, the town's high class restaurant; wherever you eat you will be pleasantly surprised at the prices.
More and more people are appreciating that although the coast is great for holidays if you want to live in here in Spain this area just inland has so much to offer, real estate is still priced very competitively.  Here, in the valley there is the railway station offering regular air conditioned trips to Malaga and beyond. The town centre has character of its own where many modern and traditional facilities are available. Lying midway between Malaga and the Guadalhorce lakes, Alora is in one of the most beautiful unspoiled areas of Andalucia.
Valle de Abdalajis
The Casa de Cultura in Valle de Abdalajis is holding an exposition and seminars on the history and culture of Valley of Guadalhorce from medieval to modern times.  This event will be held from 9 to 14 of November 2004.
There will be a competition and exhibition of Canary birds in the Casa de Cultura to be held from 11 to 14 of November.  
The Casa de Cultura is located in Calle Málaga.
Málaga C.F - Málaga 0 - Real Madrid 2 -  Figo 23 pen, Owen 78.  Malaga lost at home to Real Madrid on Sunday 7 November with Michael Owen scoring soon after coming on to the pitch and a goal from a disputed penalty awarded to Real Madrid earlier in the game.
Andalucia at the World Travel Market - The 2004 edition of the World Travel Market was held in London this week.  The President of the Junta de Andalucia, Manuel Chaves, and the Head of the Andalusian Tourism Department, Paulino Plata, both came to talk about tourism in southern Spain, as did the Secretary of State for Tourism, Pedro Mejia, the Mayor of Malaga, Francisco de la Torre, the President of the Costa del Sol Tourist Board, Juan Fraile, the President of Malaga Provincial Government, Salvador Pendon, and many more.
With traditional tourism on the wane, and holidaymakers logging on to find cheap flights, picking and choosing the elements of their holiday, and feeling confident that they can find what they want for themselves, at the right price, resorts and destinations like the Costa del Sol have to appeal to the individual traveller. Much discussion this week in London was centred on what has to be done to appeal to the British market, and suggestions - and strong recommendations - were made to the tourism sector in Andalucia.
Andalucia, it was said, must embrace the new technologies and make the most of them. With a high percentage of tourists still wanting to go to the beach, it must provide clean, attractive, safe beaches, with clean water. It must provide quality, which is what the area stakes much of its reputation on, and not confuse quality with upmarket, expensive tourism - good value for money is essential for the average visitor. And it must resist the temptation to continue building, to the detriment of the environment (Sur in English – November 12 to November 18 2004)
Horse Racing At The Hipódromo Costa Del Sol – A different day out on the coast!  The course is located in the urbanization The Chaparral in Mijas Costa approximately one hour´s drive from Alora.  Racing is enjoyed throughout the year; during the day in autumn, winter and spring and at night in summer. 
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